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An Insider Look at Korres Origins & Values
Brainchild of husband-and-wife team Georgios and Lena Korres, this pioneering Greek brand burst onto the beauty scene in 1996 with their nourishing, potent plant-powered formulas.
Inspired by the country‘s ancient homeopathic remedies, Korres harnesses ingredients harvested in the wilds of Greece like:
- Yogurt
- Wild roses
- Pomegranates
- Saffron
What began as a humble homeopathic pharmacy line in Athens grew into a trailblazing natural beauty empire through innovative product development, global distribution and a steadfast commitment to core values:
Clean formulas – No parabens, sulfates, silicones, mineral oils
Rigorous testing – Products backed by university studies and dermatology clinics
Sustainability – Solar facilities, thoughtfully packaged items with recycled materials
Sensory pleasure – Luxe textures, evocative Mediterranean scents and stunning colors
I admire brands taking skincare seriously while sparking joy. Korres delivers both in spades.
Why The Texture Makes All the Difference
As a lifelong texture enthusiast, I believe skincare should feel as nourishing as it claims. Korres delivers ultra-luxe creams, gels, souffles and balms that drench thirsty complexions with hydration.
Here‘s the low-down on can‘t miss textures:
- Whipped Sleeping Facials – These cloud-like overnight masks weightlessly plump fine lines. I wake up with velvety soft skin!
- Nourishing Balm Cleansers – Unlike harsh foaming washes, these gentle balms melt away grime without stripping my face.
- Cooling Souffle Moisturizers – The refreshing, whipped texture sinks right into skin delivering a burst of hydration.
- Skin-Drenching Body Butters – Ultra-rich, these deeply moisturizing body butters give parched skin long-lasting softness.
1996: The Company
Lena Philippou was the first to join the newborn Company, fresh out of the University as a Chemical Engineer.
“I was one of very few girls at the time that chose to go to Engineering school! My mind just works that way, I am all about analytical thinking and problem-solving. That does not mean I knew what I wanted to do after my studies! Because apart from being a linear thinker, I am a passionate person. I love nature and all things natural, and above all, I am a Greek soul. I am simply in love with Greece. Walking into the original Korres pharmacy, I instantly knew I wanted to be part of this world. All aspects of my personality were matching! And I saw a purpose! Natural products back in 1996 were all brown, boring and simplistic. I set my mind on combining nature and science to create the most effective natural products out there! And made in Greece! All it takes is dream, work, and a little love.”
- Lena Philippou, Chemical Engineer
How Korres Compares to Other Luxury Skincare Brands
Here‘s how other popular luxury lines stack up:
Drunk Elephant
- Packaging: ⭐️⭐️⭐️⭐️⭐️ – Sleek, brightly colored
- Price: ⭐️⭐️⭐️⭐️ – Similar per oz cost
- Sensory Experience: ⭐️⭐️ – Sanitary but lacking sensory stimulation
- Gentleness: ⭐️⭐️⭐️⭐️ – Formulations can be harsh
- Noticeable Results: ⭐️⭐️⭐️ – Effective but not miraculous
Tatcha
- Packaging: ⭐️⭐️⭐️⭐️⭐️ – Gorgeous Japanese-inspired bottles
- Price: ⭐️⭐️⭐️ – More expensive for what you get
- Sensory Experience: ⭐️⭐️⭐️⭐️⭐️ – Luxurious application
- Gentleness: ⭐️⭐️⭐️⭐️⭐️ – Soothing and non-irritating
- Noticeable Results: ⭐️⭐️⭐️⭐️ – Gradual improvement in skin
Youth to the People
- Packaging: ⭐️⭐️⭐️⭐️⭐️ – Ultra-sustainable with 100% PCR plastic & glass
- Price: ⭐️⭐️⭐️⭐️ – Great value for money
- Sensory Experience: ⭐️⭐️⭐️ – More about function than pampering
- Gentleness: ⭐️⭐️⭐️⭐️⭐️ – Unlikely to cause sensitivity
- Noticeable Results: ⭐️⭐️⭐️⭐️ – Transformative for trouble-prone complexions
