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Sure, here it is -htmlCopy codeRóżany cud - Korres Krem Pod Oczy na Dzikiej Róży
2000: Formulation Lab & Greek Yoghurt
As it was impossible to find the natural formulas we were dreaming of, we created our own Formulation Lab to avoid parabens, silicones, mineral oil, propylene glycol and many more chemicals, at a time when this approach was extremely rare.
The first product created in the KORRES Formulation Lab was our Greek Yoghurt Cooling Gel!
The idea apparently came from the Greek tradition of comforting sunburn and sun-stressed skin with Yoghurt. But going into the lab with real edible Yoghurt was a disaster! It took 3 years of meticulous and ground-breaking formulation work to stabilize edible Yoghurt with all its amazing benefits in a skincare formula, for the first time ever globally! Our Greek Yoghurt Cooling Gel finally launched in 2003. Our grandmothers were honoured! And the Formulation Lab was off to an incredible journey!
2012: Black Pine
Black Pine is KORRES major anti-ageing pillar globally. Here is the Black Pine Full Circle journey:
Soil Lab: The Pine species have thrived in the Mediterranean for 3,5M years. Black Pine is nature’s chameleon, it survives on the mountains, in the cold, in heat, and in dryness, even in highly polluted cities. We source our precious Black Pine from Pindus, Greece, under the guidance of the Directorate of Forests of Grevena.
Extraction Lab: KORRES Black Pine bark extract , a global first, is added to WINCI.
Formulation Lab: The Black Pine collection "bio-mimics" and recovers the initial symmetry of our face. Lifted facial appearance in 14 days
Design Lab: 90% recyclable packaging. Paper packaging is FSC certified (Forest Stewardship Council)
Recycle Lab: Fully operational in Greece. Send us back your empties. Plastic, paper, and glass are all recycled.
2009: Extraction Lab
In our early years in the business, we were shocked to discover that we were not able to utilize the amazing Greek herbs in our formulations because there were no extraction-processing units in Greece!
We would have to export the herbs and then import the herbal extracts. So we set our minds on developing our own exemplary Extraction Lab & Facility, in-house.
We partnered with the National & Kapodistrian University of Athens, Department of Pharmacy, Section of Pharmacognosy & Natural Products Chemistry, to design a fully green, clean, and zero-waste Extraction Lab. We only use natural solvents and processing techniques that help maintain the integrity of all precious active ingredients of our extracts and oils. After the extraction, all solid naturally-processed waste ends back into the farmers to be used as fertilizer. A Full Circle inside the bigger Circle!
How Korres Compares to Other Luxury Skincare Brands
Here‘s how other popular luxury lines stack up:
Drunk Elephant
- Packaging: ⭐️⭐️⭐️⭐️⭐️ – Sleek, brightly colored
- Price: ⭐️⭐️⭐️⭐️ – Similar per oz cost
- Sensory Experience: ⭐️⭐️ – Sanitary but lacking sensory stimulation
- Gentleness: ⭐️⭐️⭐️⭐️ – Formulations can be harsh
- Noticeable Results: ⭐️⭐️⭐️ – Effective but not miraculous
Tatcha
- Packaging: ⭐️⭐️⭐️⭐️⭐️ – Gorgeous Japanese-inspired bottles
- Price: ⭐️⭐️⭐️ – More expensive for what you get
- Sensory Experience: ⭐️⭐️⭐️⭐️⭐️ – Luxurious application
- Gentleness: ⭐️⭐️⭐️⭐️⭐️ – Soothing and non-irritating
- Noticeable Results: ⭐️⭐️⭐️⭐️ – Gradual improvement in skin
Youth to the People
- Packaging: ⭐️⭐️⭐️⭐️⭐️ – Ultra-sustainable with 100% PCR plastic & glass
- Price: ⭐️⭐️⭐️⭐️ – Great value for money
- Sensory Experience: ⭐️⭐️⭐️ – More about function than pampering
- Gentleness: ⭐️⭐️⭐️⭐️⭐️ – Unlikely to cause sensitivity
- Noticeable Results: ⭐️⭐️⭐️⭐️ – Transformative for trouble-prone complexions
2008: Soil Lab & Local Farmers
Our Soil Lab is focusing on people and their land, the communities and the ingredients they nourish. A series of decisions led by our minds and hearts, showed us the way.
The first decision was to focus on the most powerful Greek herbs, including the wealth of endemic species that grow only in Greece and nowhere else on the planet. In cooperation with the Agricultural University of Athens we identified the best locations for the cultivation of our herbs based on soil and micro-climate conditions.
The second decision was to never collect herbs from wild nature but to cultivate them instead, in order to protect endangered species.
The third decision was not to compete with local farmers by creating our own farms but to support local communities and work closely with them on organic farming.
The KORRES Soil Lab is a network of 5 Agricultural Unions around Greece, 30 local micro-farmers, and a total of over 1,000 families.
They provide us with amazing superior quality organic herbs, and we secure a steady income for them, mostly needed in the remote and less developed areas of our country.