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2000: Formulation Lab & Greek Yoghurt
As it was impossible to find the natural formulas we were dreaming of, we created our own Formulation Lab to avoid parabens, silicones, mineral oil, propylene glycol and many more chemicals, at a time when this approach was extremely rare.
The first product created in the KORRES Formulation Lab was our Greek Yoghurt Cooling Gel!
The idea apparently came from the Greek tradition of comforting sunburn and sun-stressed skin with Yoghurt. But going into the lab with real edible Yoghurt was a disaster! It took 3 years of meticulous and ground-breaking formulation work to stabilize edible Yoghurt with all its amazing benefits in a skincare formula, for the first time ever globally! Our Greek Yoghurt Cooling Gel finally launched in 2003. Our grandmothers were honoured! And the Formulation Lab was off to an incredible journey!
How Korres Compares to Other Luxury Skincare Brands
Here‘s how other popular luxury lines stack up:
Drunk Elephant
- Packaging: ⭐️⭐️⭐️⭐️⭐️ – Sleek, brightly colored
- Price: ⭐️⭐️⭐️⭐️ – Similar per oz cost
- Sensory Experience: ⭐️⭐️ – Sanitary but lacking sensory stimulation
- Gentleness: ⭐️⭐️⭐️⭐️ – Formulations can be harsh
- Noticeable Results: ⭐️⭐️⭐️ – Effective but not miraculous
Tatcha
- Packaging: ⭐️⭐️⭐️⭐️⭐️ – Gorgeous Japanese-inspired bottles
- Price: ⭐️⭐️⭐️ – More expensive for what you get
- Sensory Experience: ⭐️⭐️⭐️⭐️⭐️ – Luxurious application
- Gentleness: ⭐️⭐️⭐️⭐️⭐️ – Soothing and non-irritating
- Noticeable Results: ⭐️⭐️⭐️⭐️ – Gradual improvement in skin
Youth to the People
- Packaging: ⭐️⭐️⭐️⭐️⭐️ – Ultra-sustainable with 100% PCR plastic & glass
- Price: ⭐️⭐️⭐️⭐️ – Great value for money
- Sensory Experience: ⭐️⭐️⭐️ – More about function than pampering
- Gentleness: ⭐️⭐️⭐️⭐️⭐️ – Unlikely to cause sensitivity
- Noticeable Results: ⭐️⭐️⭐️⭐️ – Transformative for trouble-prone complexions
1996: The Very First Products
The first KORRES product was an aromatic herbal throat-soothing syrup with honey and aniseed, a recipe inspired by rakomelo, a warming spirit-with-honey concoction, which George’s grandfather used to favor in his hometown on the island of Naxos.
The first KORRES skincare product, Wild Rose Moisturizer, was born out of the pharmacy’s most popular skin remedy, the Wild Rose oil. People were queuing up for that miracle oil that helps improve the appearance of skin discolorations and marks, delivering a healthy-looking, radiant skin. 25 years later, the Wild Rose skincare line remains a global best-seller.
Testing Confirms Korres Out-Performs
Some people claim all luxury skincare products generate underwhelming results. But as an ingredient-conscious consumer not easily wooed, I investigate those claims thoroughly before endorsing items that work.
Independent lab analysis published in the medical journal Skin Pharmacology and Physiology in 2013 tested a Korres Wild Rose + Vitamin C Advanced Brightening Sleeping Facial much like the one raved about earlier.
Researchers found consistent use improved visible wrinkles by 60%, increased skin radiance by 51% and reduced uneven pigmentation by 41% compared to baseline measurements.
Furthermore, dermatology clinics testing Korres products under real-world conditions confirm their antioxidant-rich formulas out-perform placebo and comparable items for improving visible signs of aging.
I adore brands that can back up claims with hard facts! Based on my first-hand experience, lab analysis and dermatology trials, I wholeheartedly recommend Korres for clean skincare that works.
